Pop Music Video
Technical Conventions =
- Shadows, mise en scene, reflects atmosphere, equal division of shots upon band members or focus on key members.
- High lighting
- Bright lighting
- High angle/ low angle, special lighting effects
- Close-ups/ Extreme close-ups
- Animation and video special effects (C.G.I, Green Screen)
- Colour effects - often monochrome / black and white
Performance Terms =
- Fast pace of editing
- Mainly straight cuts
- Bright lighting
- High/low angled shots
- Bright colours
- Panning
- Editing to reflect pace of music
- Special lighting effects
- High lighting
- Equal division of shots upon band members
- Whole shots
- No real sound effects
- Colour effects- often monochrome
- Dubbed sound
- zooming out/in
- Shadows


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