Costume Planning Notes

Costume Girl –

Pier shots –

Casual, jeans, white T-shirt, converse

Beach –

Bikini underneath long t-shirt/dress, holding sandals

Fairground –

Shorts , skater dress, denim shirt

Hair and Make-up –

Beach hair/wavy, natural look

Girl group –

Casual/beach wear

 

Costume Guy –

Pier shot –

Jeans, casual checked shirt

Beach –

Shorts, beach wear

Fairground –

Jeans, casual checked shirt

How we chose "Daylight"

When it came to choosing our music we discussed which genres we would be most interested in and we short listed Pop, Acoustic and Indie. We thought that these would be the best to choose from as the target audience for them is around our age so we could relate and perhaps make a more effective video.

Pop - is music that is very eclectic, often borrowing elements from other styles including urban, dance, rock, Latin and country.

Acoustic - music which comprises music that solely or primarily uses instruments.

Indie - (rock) a genre of alternative rock music, (dance) a type of dance music rooted on indie rock and indie pop

As we started looking into the genres in more detail we found that Pop was the genre we wanted to cocentrate fully on. Once we had decided that we looked up unsigned artists on: http://www.unsigned.com/
We found a few options but they weren't quite what we were looking for so we looked at other sites like YouTube. As well as looking at single artists we considered bands but realised we probably wouldn't be able to get the instruments or band members and so we decided to stick with single female artists for us to then create a narrative with. We found a few more artists which we liked one called Riley Birieder, another Tori Kelly,

After listening intently to the various different artists we decided the female artist we wanted to use a song from was Riley Biriederer.

Inspirational Videos towards my Music Video Promo

 Rhianna - Only Girl In The World

Location Ideas

Beach Ideas

 

Cromer Pier – We like the idea of a pier as it can be seen as quite romantic and at sunset, we could use some silhouetting elements of two people standing together next to the water. We have researched the tide times as well just so we know the time scale of our day and what times would be appropriate to shoot on the beach so we can use our limited time wisely.

Wells – we like the location of Wells as it has a woods in the background and as we are thinking about using some shots in the woods we thought this location would be appropriate as well as the beach is quite simple and easy to access. It is also quite an ageless place so would be appealing to our target audience.

Hunstanton – We looked at this location because it has some nice elements which could be relevant to our video. Another positive point is that Hunstanton is only one hour and twenty eight minutes away which is one of the closer locations.

Pembrokeshire - We have also considered beaches that are well known for their beauty like Pembrokeshire. However the distance is an issue as well as we couldn’t really afford to bring over a group of people to Wales.

 

We especially liked the sunsets and general layout of this beach for our music video. Even though is quite a distance away it has inspired to do similar shots on beaches nearer by.

Wood Ideas

Bourne woods is a picturesque simple woodland. Which is within walking distance to where Beth and I live. We know this woods well and know some interesting and appropriate areas to film at.

Doll woods is next to Thurlby and is asside the housing estate which means it is quiet, peaceful and the autumn colours are quite atrractive. As it is Thurlby the drive is only about 10 minutes which makes it extremely affordable and easy to move around all our equipment.

Sherwood Forest is well known for it's beauty. It is a very popular wood area, which could be affective while shooting the group youthful shots. It is quite a distance away however it is still an affordable distance. We would use the woodland shots especially with the group youthful shots.

Questionnaire and Results

We created a questionnaire to gain research on what an audience would like and expect to see within a music promo. Here is a copy of the questionnaire we handed out to people.

How old are you?
…………………………………………………………………………………….
Gender?
Male⃝ Female⃝
How often do you listen to music?
Daily basis ⃝ Couple of times a week⃝ Weekly⃝ Rarely⃝

Out of the times you do listen to music, how often do you watch the promotional video for a track?
Every time⃝ Mostly all songs⃝ Some songs⃝ Rarely⃝ Never⃝

Where do you watch the music promo?
Youtube⃝ Vimeo⃝ Social networking i.e. Facebook/MySpace⃝
Television state channel⃝…………………………………. Other please state⃝…………………………..........

What makes you watch a music promo?
……………………………………………………………………………………………………………........

How many times would you watch a promotional video over?
……………………………………………………………………………………………………………........

What’s your favourite genre of music?
……………………………………………………………………………………………………………........

What do you expect to see in a music video
……………………………………………………………………………………………………………........

Do you have a preference as to what you would like a music video to be like? e.g. choreographed dance, narrative, band performance etc.
……………………………………………………………………………………………………………........

What would you like/expect to see within a pop music video?
……………………………………………………………………………………………………………........


Results
Through the results that we received from our completed questionnaires, we found that 100% of our audience members listened to music on a daily basis, showing that they're all passionate about music which should make for a good set of results. The majority of the audience said they only watch some of the music promos for the music they listen to and only three of the audience members said they rarely watch music promos. (needs to be continued)

Here's some of the feedback we recieved from our questionaire

Genre: History of Pop music

 

Pop music has evolved from the Rock 'n Roll era of the 1950's and is still going to this current day. Since the the 1950's pop music has owned the widest audience, the influential sound which is inspired by Rock 'n Roll especially after Bill Hayley's "Rock Around The Clock". 

Pop Music Video

Technical Conventions =

• Shadows, mise en scene, reflects atmosphere, equal division of shots upon band members or focus on key members.
• High lighting
• Bright lighting
• High angle/ low angle, special lighting effects
• Close-ups/ Extreme close-ups
• Animation and video special effects (C.G.I, Green Screen)
• Colour effects - often monochrome / black and white

Performance Terms =

• Fast pace of editing
• Mainly straight cuts
• Bright lighting
• High/low angled shots
• Bright colours
• Panning

• Editing to reflect pace of music
• Special lighting effects
• High lighting
• Equal division of shots upon band members
• Whole shots
• No real sound effects

• Colour effects- often monochrome
• Dubbed sound
• zooming out/in
• Shadows

• Mise-en-scene reflects atmosphere
• Animation
• Montage
• Performance clips and Band shots

Ed Sheeran Music Video

We have looked at Ed Sheeran's You Need Me But I Don't Need You music video and we then annotated his lyrics. We did this to look at the meaning of his lyrics in depth as well as linking the content of his video. As we annotated the lyrics we looked at how he made a point of not being a manufactured artist as he writes and performs his own songs. He also links a lot of current social and cultural topics like going to the well known performing arts Brit School and the message is that he is where he is through pure talent.   
  
Lyrics:

 

The introduction of the video starts with Ed playing the guitar to show performance, it’s in black and white which links to the lyrics about being simple and not complicated. He also features throughout the video through quick cutaway shots playing his guitar and this would relate to the lyrics later on when he states he writes his own music.